From the Author
The book was edited by Dr Duolao Wang, a lecturer from the London School of Hygiene and Tropical Medicine's Medical Statistics Unit, and Dr Ameet Bakhai, a Cardiologist based at Barnet General and Royal Free Hospitals, in London.
The book is aimed at physicians, statisticians, pharmacists, medical students, clinical researchers, medical writers, data managers, study co-ordinators, pharmaceutical sales representatives, and financial (medical) analysts. It aims to equip readers with an understanding of the basics of clinical trials as well as the critical insight into how to review, publish and evaluate clinical trial evidence.
Clinical trials form the backbone of evidence-based medicine, and appreciating clinical trial methods allows readers to critique, design and report clinical trials. The book is a jargon-busting guide characterised by short, easy-to-read chapters with trial examples, serving an essential reading for anyone involved in planning, conducting, analysing and reporting clinical research.
Within it's first month the book has sold over 10,000 copies. It is currently being reviewed as text for an MSc programme at the London School of Hygiene and Tropical Medicine and is being reviewed as educational material by medical journals, senior clinicans and investment bankers.