This is a perfect book for all the photographers, amateur or professional, looking for a break into incredibly difficult & competitive world of advertising. It takes you through the ups & downs of this glittering world & teaches you the many aspects of photography which have nothing to do with camera like how to negotiate with client to sell your work, how to start your business, brilliant business strategies,licencing , legal issues & copyright information.
The veteran photographers explain everything with their real life experiences in witty style which makes reading enjoyable.
Advertising Photography
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